INDUSTRY:

FinTech

CLIENT:

Hitachi DSS

YEAR:

2024

EXPERIENCE:

Product & Business Design

Hitachi DSS

about.

Hitachi’s Digital Systems & Services Unit (DSS) required a more effective way to deliver critical financial data to its executive team. Monthly, quarterly, and yearly reports were slow, hard to digest, and lacked personalization.

I led the visual direction and UX design for a mobile-first dashboard that empowers C-suite executives to make faster, data-driven decisions.

challenge.

Executive reporting at a crawl

Hitachi DSS executives were receiving dense financial reports that were time-consuming to process and hard to act on quickly. These reports often lacked context, clarity, and mobility — especially during high-stakes meetings or travel. The team needed a tool that could surface high-level insights at a glance, while still offering drill-down depth when needed.

solution.

Create an easy-to-use tool that provides personalized, high-level financial insights to executives in a clear and concise way.

requirements & research

Understanding C-Suite Needs

I conducted interviews with senior executives across the organization to gain an understanding of their current workflows, pain points, and priorities.

Common themes included:

  • Time wasted searching for relevant figures in large reports

  • Data views not tailored to their business unit

  • No mobile access during travel or board meetings

deliverables.

Based on research, I organized the dashboard around key priorities:

  • Quick-view KPIs

  • Personalized filters per executive role

  • Drill-down capability for deeper reporting

  • Clean, intuitive UI designed for mobile-first access

The dashboard enables executives to act on critical data in minutes, not hours. The solution supports better decision-making during board meetings, travel, and strategic planning.

about.

Hitachi’s Digital Systems & Services Unit (DSS) needed a better way to deliver critical financial data to its executive team. Monthly, quarterly, and yearly reports were slow, hard to digest, and lacked personalization.

I led the visual direction and UX design of a mobile dashboard tailored to the needs of C-suite users. The product is set to launch in 2025.

challenge.

Executive reporting at a crawl

Hitachi DSS executives were receiving dense financial reports that were time-consuming to process and hard to act on quickly. These reports often lacked context, clarity, and mobility — especially during high-stakes meetings or travel. The team needed a tool that could surface high-level insights at a glance, while still offering drill-down depth when needed.

research & insights.

Understanding C-Suite Needs

I conducted interviews with senior executives across the organization to gain an understanding of their current workflows, pain points, and priorities.

Common themes included:

  • Wasting time searching for relevant figures in large reports

  • Needing data views tailored to their business unit

  • Desire for mobile access during travel or board meetings

solution.

Based on research, I organized the dashboard around key priorities:

  • Quick-view KPIs

  • Personalized filters per executive role

  • Drill-down capability for deeper reporting

  • Clean, intuitive UI designed for mobile-first access

I explored several layout directions before settling on a minimal, high-contrast design that emphasized scannability and consistency.